"Writing is learning to say nothing, more cleverly every day. "
The art of effective essay writing makes perfect sense when the writer considers the reader's point of view and makes adequate accommodation. This is not different while writing a business essay. Structure needs careful attention and the other necessary factors include appropriate language, a friendly layout and an effective presentation of ideas.
Recently, the writer and neurologist Alice W. Flaherty has argued that literary creativity is a function of specific areas of the brain, and that writer's block may be the result of brain activity being disrupted in those areas.